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While the technology
continues to garner interest from drug developers and healthcare
decision makers, the companies making and marketing needle-free
injectors are evolving as they search for a strategy that will achieve
commercial success. To
increase the commercial prospects for NFIs, companies have invested in
new device models that incorporate design enhancements and improved
human engineering. The new generation of devices are lighter, have a
sleek profile and employ warm colors, increasing their acceptance with
end-users.
The business approach of needle-free injection companies is also
evolving. The historical model of the NFI developer as a device company
licensing its technology to pharmaceutical firms is being challenged by
newer companies that own NFI technology and use it to develop
combination drug-device products in-house. Beyond mainstream injectable
drug delivery are several niche markets such as animal health that are
being pursued by specialty NFI device companies. Another group of
companies continues to work with NGOs such as the World Health
Organization (WHO) on improved devices for mass immunization in
underdeveloped countries.
Publication Date: June 2008 |